AB Tasty Integration API
★ Only Publicly Available OpenAPI DocumentAnalyticsProduct AnalyticsapiKey11 EndpointsREST
For Agents
Programmatically create and manage A/B test campaigns, variations, goals, and conversion reports across the AB Tasty experimentation platform via 11 REST endpoints.
Use for: I want to launch an A/B test campaign with two variations, Get the conversion report for an A/B test, List all active AB Tasty campaigns, Create a new conversion goal
Not supported: Does not handle visitor data collection, web analytics tracking, or session replay — use for managing AB Tasty experiment campaigns, goals, and reports only.
Jentic publishes the only available OpenAPI specification for AB Tasty Integration API, keeping it validated and agent-ready. The AB Tasty Integration API exposes campaigns, variations, goals, and reports for AB Tasty's experimentation platform, covering A/B testing, feature flags, and personalization at integration-api.abtasty.com. Eleven endpoints support full CRUD on campaigns and variations, listing and creating goals, and pulling per-campaign and per-variation conversion reports. Authentication is a single API key passed in a header, making it straightforward to wire into deployment pipelines, marketing tools, or AI-driven experimentation workflows.
Install Jentic One Beta
Connect the AB Tasty Integration API to your agent
Jentic One is a self-hosted execution layer for AI agents. It lets your agent call the AB Tasty Integration API, or any other public or private API you need. You set the rules, the agent never sees your credentials, and every call is logged.
Two steps, two machines. Install the instance in a safe environment, then register your agent from wherever it runs.
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Step 1: Jentic One Host machine
# On the machine that will host your Jentic One instance:
curl -fsSL https://raw.githubusercontent.com/jentic/jentic-one/main/tools/install.sh | sh2
Step 2: Agent machine
# On the machine where your agent runs (keep this separate from the instance):
curl -fsSL https://raw.githubusercontent.com/jentic/jentic-one/main/tools/install.sh | sh
jentic register # connects your agent to your Jentic One instanceJentic One is in public beta. The setup above keeps your agent separate from the instance, which is what you want before using real credentials: an agent running as the same OS user as Jentic One can read its stored keys directly. Just evaluating? A single local install is fine to start. See the secure deployment guide for the tiers.
Capabilities
What an agent can do with AB Tasty Integration API.
Launch a new A/B test campaign with one or more variations from a deployment script
Create or update a conversion goal and attach it to a running campaign
Pull conversion-rate and uplift metrics for a campaign or specific variation
Pause or delete an underperforming campaign without logging into the dashboard
List active campaigns to feed dashboards or feature-flag-style rollouts
Use Cases
Patterns agents use AB Tasty Integration API for, with concrete tasks.
★ CI-driven experiment launch
When a developer merges a feature flag, the deployment pipeline calls POST /campaigns and POST /campaigns/{campaignId}/variations to create a matching A/B test in AB Tasty without anyone clicking through the dashboard. This couples experiment creation to code releases and removes a manual handoff between engineering and growth.
POST /campaigns to create a campaign named 'checkout-cta-test', then POST /campaigns/{campaignId}/variations twice to create control and treatment variations
Slack-bot experiment summary
A nightly job calls GET /reports/campaigns/{campaignId} for each running campaign and posts a Slack summary with conversion rate, uplift, and statistical significance. Saves the growth team from logging into the AB Tasty dashboard every morning.
For each campaignId in the watchlist, call GET /reports/campaigns/{campaignId} and post conversion_rate, uplift, and significance to #experiments
Goal lifecycle management
When a product squad ships a new feature, an internal tool calls POST /goals to create a tracking goal and then attaches it to the relevant campaign. Removes the duplicated step of creating goals manually in the AB Tasty UI.
POST /goals with name='checkout_completed' and type='click', then GET /goals to verify the new goal is listed
AI agent experimentation workflow
An agent tasked with running growth experiments uses Jentic to discover the AB Tasty operations on demand, creates campaigns and variations, then loops on the conversion-report endpoint until significance is reached. Through Jentic the agent never sees the API key directly.
Search Jentic for 'launch an ab test', load POST /campaigns, execute with treatment variations, then poll GET /reports/campaigns/{campaignId} every hour
Key Endpoints
11 endpoints — jentic publishes the only available openapi specification for ab tasty integration api, keeping it validated and agent-ready.
METHOD
PATH
DESCRIPTION
POST
/campaigns
Create a new A/B test campaign
GET
/campaigns
List campaigns
POST
/campaigns/{campaignId}/variations
Create a variation under a campaign
GET
/reports/campaigns/{campaignId}
Get campaign-level conversion report
GET
/reports/variations/{variationId}
Get variation-level conversion report
POST
/goals
Create a conversion goal
POST
/campaigns
Create a new A/B test campaign
GET
/campaigns
List campaigns
POST
/campaigns/{campaignId}/variations
Create a variation under a campaign
GET
/reports/campaigns/{campaignId}
Get campaign-level conversion report
GET
/reports/variations/{variationId}
Get variation-level conversion report
POST
/goals
Create a conversion goal
Why Jentic?
Three things that make agents converge on Jentic-routed access.
Credential isolation
The AB Tasty API key is stored encrypted in the Jentic vault and injected as the ApiKeyAuth header at execution time. Agents receive scoped access tokens — raw API keys never enter the agent's context.
Intent-based discovery
Agents search Jentic by intent (e.g. 'launch an ab test', 'get conversion report') and Jentic returns the matching AB Tasty operation with its input schema, so the agent can call /campaigns or /reports without browsing docs.
Time to first call
Direct integration: 1-2 days for auth, error handling, and pagination across campaigns/goals/reports. Through Jentic: under an hour — search, load, execute.
Related APIs
Alternatives and complements available in the Jentic catalogue.
FAQs
Specific to using AB Tasty Integration API through Jentic.
Why is there no official OpenAPI spec for AB Tasty Integration API?
AB Tasty publishes Swagger HTML at integration-api.abtasty.com/swagger but does not distribute a structured OpenAPI specification. Jentic generates and maintains this spec so that AI agents and developers can call AB Tasty Integration API via structured tooling. It is validated against the live API and kept up to date. Get started at https://app.jentic.com/sign-up.
What authentication does the AB Tasty Integration API use?
An API key passed via the ApiKeyAuth header on every request. Through Jentic the key is stored encrypted in the vault and injected at execution time, so the agent never sees the raw value.
Can I create A/B test campaigns programmatically with this API?
Yes. POST /campaigns creates a campaign and POST /campaigns/{campaignId}/variations adds variations. You can also update with PUT /campaigns/{campaignId} or remove via DELETE /campaigns/{campaignId}.
What are the rate limits for the AB Tasty Integration API?
AB Tasty publishes per-account rate limits in their dashboard rather than the spec; defaults are typically 60 requests per minute per token. If you need higher throughput for backfill jobs, batch reads of /campaigns and /goals together to stay under the limit.
How do I pull a conversion report through Jentic?
Search Jentic for 'get ab test conversion report', load GET /reports/campaigns/{campaignId}, and execute with the campaign id. Install with pip install jentic and use await client.search, load, execute.
Can I list goals attached to my AB Tasty account?
Yes. GET /goals returns every conversion goal on the account, including the goal type and the campaigns it is attached to. Use it to audit the goal catalogue before creating duplicates.
GET STARTED